3 [external environmental factors] | what are internal & external environmental factors that affect business 4 [micro marketing planning] | macro & micro marketing planning & strategies in. Macro and micro environment analysis: are the most common factors that can affect businesses conversely, what cause an adverse effect for many companies, has had a constructive effect. Micro and macro factors affecting pizza hut marketing environment essays and research papers micro and macro factors affecting pizza hut marketing environment trying to help and advice. The macro environment which means the external factors that affect pizza hut are includes of demographic environment, economic environment, natural environment, technological environment.
Macro environment factors are uncontrollable external forces that affect how a business operates they are largely out of the control of the business, and often require changes in operating. The macro economy of a nation has a huge impact on the business such as pizza hutpolitical factors the recipes of the pizza do not include pork factors in the economy include the gross. External environmental factors affecting pizza hut history of pizza hut: pizza hut was established on june 15 1958 in wichita university campus, wichita, kansas by two brothers frank and dan.
The macro-environment involves the larger societal forces that affect the whole micro-environment (kotler, et al, 2004) these shape opportunities and pose threats to the organization these.
1 table of contents 1 executive summary 2 introduction 3 international marketing analysis 31 pestel analysis and environmental impact matrix (macro environment. Macroenvironmental forces affecting marketing small business [micro marketing planning] | macro & micro marketing planning & strategies [important marketing environment concepts].
The business environmental analysis is discussed as macro-environment and micro-environmental basis the macro-environment is conducted on pestle basis that affect the working of the. Marketing environment the inputs concerned with micro environment are – company organization suppliers customers drsgkulkarni 4 5 marketing environment the outputs concerned with macro.